Shopify

Headless Commerce Explained in 5 Minutes

Headless Commerce Explained in 5 Minutes

The world of eCommerce is changing. You might even say that it has lost its head. With consumers getting used to consuming content and making purchases through various touch points — from IoT devices to progressive web apps — legacy eCommerce platforms are struggling to keep up with the demands of the customer. Amazon Dash […]

Shopify vs. Magento: The Tide is Shifting

Just a few years ago, it was virtually unheard of for an ecommerce site to use anything but Magento for their shopping platform needs. Certainly a platform like Shopify wouldn’t have been in the running for what most considered a “top-tier ecommerce platform.” Slowly but surely, though, these sentiments have begun to change and, in […]

Website Accessibility and US Law

Website Accessibility and US Law: ADA Compliance and WCAG 2.0   Last spring, I was approached by my local chapter of the Legal Marketing Association about presenting alongside attorney Dana Hoffman of Young Moore on the Americans with Disabilities Act (ADA) and its application to law firm website design. The presentation was fun and informative, and I was honored shortly thereafter the […]

Ecommerce UX: 3 Design Trends to Follow and 3 to Avoid

Ecommerce UX: 3 Design Trends to Follow and 3 to Avoid

Summary: Our latest ecommerce research revealed user-experience improvements to shopping sites such as large product images, robust reviews, and easy discounts. New designs suffer from hidden product information, poor site feedback, and crowded customer-service areas. During a recent update to our Ecommerce User Experience report series, we were encouraged by some design improvements, while discouraged […]